Prove all things; hold fast that which is good. I Thess 5:21
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Predictably Irrational

Just finished reading “Predictably Irrational” by Dan Ariely. It was an unabridged audiobook, so my wife claims I didn’t “read” it though. Call it what you wish; I absorbed it into my melon. It was a very fascinating look into why we make the decisions that we do. I especially like how he describes the various experiments he and his colleagues performed. It also helped that the reader had a wonderful british accent, so that made the experience very enjoyable. All in all, I highly recommend this title, and I plan on giving it 4 stars. Cheers.

2 comments

1 cheap textbooks { 09.16.09 at 1:49 am }

HI, Thank you so much for posting your thoughts on predictably irrational. I am a huge fan of this book and I think that if more people read it the world would be a better place!

2 Matt Collins { 09.23.09 at 10:40 am }

http://www.wired.com/epicenter/2009/02/ted-1/

http://www.ted.com/talks/dan_ariely_on_our_buggy_moral_code.html

http://www.ted.com/talks/dan_ariely_asks_are_we_in_control_of_our_own_decisions.html

-More on the guy. I haven’t read the books but I would like to find time. I have watched the videos and they are fascinating.

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